Pirucream Marked a Milestone at the Americas Food & Beverage Show 2025

Pirucream completed a successful participation in the Americas Food & Beverage Show & Conference 2025, held from September 10–12 at the Miami Beach Convention Center. The event proved to be an excellent platform to showcase our products, connect with industry partners, and gather insights for the road ahead.

Highlights of Our Participation

• Product Showcases & Tastings At our booth, attendees sampled Pirucream’s signature cream-filled rolled wafers, as well as some new flavor explorations we brought for the first time. The feedback was overwhelmingly positive, particularly regarding texture and flavor combinations.

• Stronger Connections We met with several distributors, retailers, and foodservice professionals from across North, Central, and South America. Many conversations were about expanding distribution, product innovation, and joint marketing efforts.

• Brand Exposure The trade show gave Pirucream great visibility. Our presence generated interest not only from potential buyers but also from media and culinary influencers who visited the show floor.

• Learning & Trends During the show, we observed emerging trends: growing consumer preference for flavor variety, demand for clean-label ingredients, interest in snack products with artisanal finishes, and packaging that is both aesthetic and sustainable.

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What We Achieved

• We established new leads in markets we had aimed to grow in, including export possibilities.

• We reinforced existing relationships with partners in retail and distribution, clarifying terms for collaboration and logistics.

• We evaluated potential product adjustments based on direct feedback — for example, adapting certain flavor intensity, and exploring packaging improvements.

• We enhanced our brand messaging, using insights gained from conversations with buyers and attendees to better align with what the market is asking for.

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Reflections & Next Steps

The Americas Food & Beverage Show 2025 was more than an exhibition—it was a gauge of where the food & snack industry is heading, and Pirucream came away energized. Moving forward, we plan to:

1. Launch one or more new flavor variants inspired by the show’s feedback.

2. Optimize our packaging for both visual appeal and sustainability.

3. Strengthen our export channels, especially in regions where we saw growing interest.

4. Engage more deeply in content sharing (recipes, pairings, origin stories) to build emotional resonance with consumers.

We are grateful for everyone who visited us, sampled our products, shared thoughts, and made the trade show a memorable one for Pirucream. We look forward to bringing what we learned into our next innovations, and to meeting even more of our community at future events.